Legal/Infringement Notices/17 March 2010

VIA E-MAIL (dmcanotice@mozilla.com)

March 17, 2010

Re: Unauthorized Use of NBA Intellectual Property

To Whom It May Concern:

I write on behalf of NBA Properties, Inc. (“NBAP”) in connection with the unauthorized use of intellectual property belonging to the National Basketball Association (the “NBA”) and its member teams used prominently in FireFox personas (“the Infringing Content”).

NBAP maintains the exclusive worldwide right to license for commercial and promotional purposes all intellectual property of the NBA and its member teams, including but not limited to, the words, names, nicknames, identifying slogans, symbols, emblems, uniform designs, logos, game action photographs, game action video, trade dress colors, and other identifications of the NBA and its member teams, including the Los Angeles Lakers and Miami Heat (collectively, “NBA Intellectual Property”). No commercial use can be made of NBA Intellectual Property without the prior written consent of NBAP.

The Infringing Content features NBA Intellectual Property, including, the NBA and its member teams logos.

The Infringing Content is being made available for download without authorization at:

L.A. Lakers V1.0
http://www.getpersonas.com/en-US/persona/76763

Detroit Pistons NBA Revised
http://www.getpersonas.com/en-US/persona/81530

Los Angeles Lakers
http://www.getpersonas.com/en-US/persona/87858

Boston Celtics NBA
http://www.getpersonas.com/en-US/persona/91188

NBA Chicago Bulls
http://www.getpersonas.com/en-US/persona/99424

Detroit Pistons NBA v2
http://www.getpersonas.com/en-US/persona/95489

the los angeles lakers
http://www.getpersonas.com/en-US/persona/105620

NBA True Blue
http://www.getpersonas.com/en-US/persona/102005

NBA Team Shirts
http://www.getpersonas.com/en-US/persona/107699

sct nba
http://www.getpersonas.com/en-US/persona/116166

Accordingly, we ask that you immediately remove the unauthorized use of NBA Intellectual Property on or in connection with the Infringing Content, including the immediate removal of the themes from the FireFox website.

I have good faith that use of the material in the manner complained of is not authorized by the NBA, NBA Properties, Inc, its agents or the law, and that the
information in this notice is accurate.

I declare under penalty or perjury under the laws of the United States of America that I am authorized to act on behalf of all the aforementioned entities.

If you have any questions, please contact me and the information provided above.

Sincerely,

Ayala Deutsch
Senior Counsel & Chief Intellectual Property Chief
NBA Properties, Inc.
645 Fifth Avenue
New York, NY 10022
Email: dmca@nba.com