Mobile/BostonBrainstorm/Social

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Why?

  • “Sharing is a key piece of mobile, as it should be for the browser”
  • Discoverability of sharing is a problem, and we submit delegation of sharing features to add-ons
  • Firefox browser can be (and should be) a continuous user experience, and social can be a key component of that
  • Increases ADIs because sharing with friends about what you’re doing is Free marketing, plus improved usage due to a trusted recommender (your friend)
  • Increases ADIs because sharing with friends about using firefox

What are one or two things this week we can do?

  • Sync up with desktop regarding social APIs so we can plan and predict the future of social in mobile
  • What can we do to sync up with/mimic desktop
    • Explore UI opportunities to elevate sharing to a primary experience
    • Tweeting/fb review solicitation follow-up with Ian
    • Case study of successful social browsers (Rockmelt, comes to mind)

Cool ideas

  • NFC sharing
  • “Social Network Friend graph” to connect real life friends, and elevate behavior. For example, friends connected on twitter would have a dedicated Firefox tab that surfaced one another’s links.
  • Better UI to support simple, one touch sharing
  • In-browser chat features
  • Become a “platform intermediary” for social: acting as an simple go-between to handle social links that cannot be handled by other Android applications