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→5. Proposal for getting started
*Focus on [[Drumbeat/campaignstorm/We Make the Web|We make the web]] as the Drumbeat core pilot activity. This tests the Drumbeat model and builds a foundation for all future campaigns. ''(70 - 90% of effort)''
*Do a smaller amount of work on [[Drumbeat/campaignstorm/Data in the Cloud|Your web. Your data.]], focusing on thought leadership and being ready to turn up the dial on larger scale engagement if opportunity strikes. ''(10 - 30% of effort)''
*Undertake exploratory work on [[Drumbeat/campaignstorm/civicweb|Growing the civic web]] or [[Drumbeat/campaignstorm/we|The next 100 years of public media]], assessing potential for 2011 and being ready to move quickly if the opportunities are bigger and more immediate than we think. ''(up to 10% of effort)''
'''The aim is to create a dynamic framework that allows Drumbeat to evolve during its start up year.''' The team and advisory group will use this framework to iterate and improve through the course of 2010.